65% of shoppers use reviews “always” or “most of the time” before making a decision to buy
— 2008 study by The E-Tailing Group, Inc.
User-generated product reviews increased site conversion by 14%
— 2008 results from baby care products online retailer Diapers.com
Imagine if you as a dealer could increase site conversion even 10%!! 10 more leads per 100 visitors translates to 2 or 3 deals per month.
Presto Reviews Is Easy To Integrate
Presto Reviews provides a custom installation of your site that makes it possible to have a review site up and running in a matter of hours that gives you a real tool for communicating with your customers.
Today’s customer wants to give an opinion. Presto Reviews makes it easy. Simple-to-complete review forms help your customers quickly give rich, relevant reviews that will help future shoppers make a purchasing decision and share areas of opportunities for improvement at your dealership.
Presto Reviews help build relationships with customers. Letting customers give real details about their buying experience increases customer engagement and provides the kind of peer-to-peer advertising money can’t buy! Keep your customers engaged on your site and doing business with you in both the sales department and service department.
Presto Reviews help shoppers find reviews from “people like them.” These relevant and trusted endorsements of your dealership make it easier for shoppers to make a decision to buy from “people like you”. The unique city aggregator tool makes it simple for them to find out what the neighbors have to say about your dealership.
Shoppers gain confidence to buy from the peer-to-peer connection that reviews from similar customers provide. Plus, when shoppers see our “Read Our Reviews” badge on your home page, they will know that you take customer service seriously.
Presto Reviews was created with the dealer in mind who truly desires to provide excellent customer satisfaction to its patrons. Providing a solution to the all too common problem of negative reviews with no real solution to handle them, Presto Reviews has given the dealer the tools they need to get honest feedback on their store’s level of customer service and give honest solutions to consumers who want to have their issues addressed.
With so many customers now into social networking and blogging as a way to communicate, share ideas and opinions, what other method do you currently employ to have solid interaction with them on this level? How valuable would it be for you to finally have a meaningful way to approach social networking as a tool that actually generates ROI and help you take great care of all of your customers?
Auto Dealers Increase Your ROI With Presto Reviews
It’s no secret that online customer reviews can dramatically increase sales. But until now who has given the dealer this type of tool?
Presto Reviews:
• Make it faster and easier for shoppers to decide “YES” to your dealership with easy-to-scan reviews that show at a glance what others think.
• Communicate in a voice shoppers trust since customers reviewing products are local and probably live in or near the dealers community.
• Make shoppers more confident to buy thanks to open and honest reviews of your dealership
• Gives you a very necessary tool if you plan on competing in the digital space that all others dealers are chasing.
• Makes it a real possibility that a customer will not even visit a dealership without a review site (or has reviews on a 3rd party site they can look at before leaving the house). Do you want to take the chance on which one they read?
Loyalty…
And certainly this page would not be complete without discussing customer loyalty. In our fast paced merchant world customers can often get lost in the shuffle-even the good ones. With a Presto Reviews site your customers get heard and feel appreciated. After taking the time out to do a review of your dealership is there any doubt that these same customers won’t feel a higher level of attachment to your sales staff, your service department, and to your dealership? The answer is of course they will and you can start garnering that kind of loyalty almost overnight when you start using Presto Reviews.
